Pressmart Introduces ‘ePortal’, a new ePublishing solution fully-loaded,
do-it-yourself, pay-as-you-go News Portal service.
Pressmart (www.pressmart.com) today announced the launch of a new SaaS,
pay-as-you-go hosted Web CMS product ePortal (www.pressmart.com/eportal)
to complement its suite of powerful ePublishing solutions.
Pressmart ePortal lets Publishers create and manage their news portals
easily for a low monthly fee. Unlike a licensed product, it is an on demand
service wherein Publishers simply choose the features they want and pay
only for what is used. It offers a robust CMS, Web 2.0 interface, Cloud
Hosting, Advanced Archiving, Content Caching, Web & Mobile delivery
as well as add-ons such as Social Network, Classifieds, Analytics, Ads
and Subscriptions.
"Online publishing is a dynamic space. Things change everyday. To choose
the right product, a reliable vendor and to keep pace with new and emerging
technologies can be stressful and complicated." Sanjiv Gupta, Founder and
CEO of Pressmart, said.
ePortal is designed as a simple and intuitive service. Publishers simply
sign up, choose their preferred modules and get started rapidly. Our aim
is to ensure our customers remain ahead of the technology curve, with minimum
investment." added Sanjiv.
What differentiates Pressmart is that it extends a host of monetization
and reporting tools such as Paid Subscriptions, Ad Management, Analytics,
and Search Engine Friendly Content to Publishers.
“Pressmart ePortal is built around the Publisher’s strategy. For example,
if a Publisher finds 'Video' is en vogue, 'Classifieds' is a money-maker
or 'iPhone' is a key delivery channel, they can simply choose the options
and voila, in a matter of few hours they are up and running with a news
portal." said Navneet Taori, Head of Product Strategy and Business Development,
Pressmart.
Publishers simply drag and drop feature they need. There is no upfront
cost, no learning curve and zero ROI risk. Navneet adds. For an enterprise
to grow it is important to keep the audience engaged with constant innovation
and new customer centric features. Our goal is to continuously innovate
and develop ePortal into a natural destination for online publishing."
Sanjiv added.
One of the early adopters, a beta customer of Pressmart ePortal, Paul
Luckman, Publisher and CEO of The Portugal News, the largest English-language
Weekly Newspaper in Portugal said “It’s a much-needed, much-awaited service
and I highly recommend it to Publishers who believe they are in the business
of content and audience development and not Information Technology.”
‘ePortal’ was showcased at WAN IFRA Publishing Conference (www.ifraexpo.com)
About Pressmart
Pressmart offers a full suite of online publishing products and solutions
to newspapers and magazines in 49 countries, using Web, Mobile, eReader,
RSS, Podcast and other digital channels. Conversion, Hosting, Subscriptions,
Ads and Analytics—packed a single easy-to-use service. Pressmart has presence
in US, UK, India and Australia.
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